A bag built to last – A success story of sustainability
Vancouver, BC, 4 January 2022 – The Bag Projects, a startup under incubation at Empowered Startups, launched its limited bag collection in late August and has a growing number of sales. The B.C based company aims to make sustainable high-quality bags more accessible, thus giving people an option to live up to their standards without compromising on style. Branding and positioning often increase prices within the luxury bag segment. These costs are exactly what The Bag Projects is keeping to a minimum in order to produce great quality at an affordable price.
“As a veteran of the sourcing industry, I felt that there were pages missing in the story. The main priorities in the industry are costs and profit margin, but I believe it’s time to rethink.” Herman Wong – CEO and Founder of The Bag Projects
But, what makes these bags sustainable?
Firstly, the brand has committed to source its leather only from tanneries that are accredited by the Leather Working Group, a non-profit organization responsible for the world’s leading environmental certification for the leather manufacturing industry. Secondly, all other raw materials are sourced responsibly such as BCI Organic Cotton that has been harvested in a sustainable way for people and the environment, and polyester that is recycled. Finally, All the bags are made to order in a BSCI certified factory by experienced craftspeople. Meaning that the brand will consistently avoid overstocking, and just use resources on demand. Additionally, it is fair to assume that people tend to keep quality bags that they love and cherish for a longer time. A bag built to last is an important factor in making this product even more sustainable.
The first collection launch is just the first step towards a bigger goal. Additional features will be launched in the near future. The Bag Project plans to add a design tool that enables customers and small labels to design bags according to their style and preferences. Finally, the brand is also working on a solution that allows customers to comprehend the pricing step by step by making the pricing and supply chain as transparent as possible.
“I believe that our customers have a right to know what’s behind the price tag. That’s why I would like to introduce the open costing concept” Herman Wong – CEO and Founder of The Bag Projects
About The Bag Projects
The Bag Projects was founded in 2019 with a vision to redefine the fashion bag market. The mission is to provide a unique online shopping experience for our customers to create their own bags, from color and materials to adding a personal touch like logo or messages to the product by using cutting edge technology in 3D rendering and VR simulation.
About Empowered Startups
Empowered Startups is an Innovative Startup Incubator and foundry headquartered in Vancouver, British Columbia, Canada. With offices in Canada, France, and Portugal, we train/mentor/ and network entrepreneurs to successfully launch new businesses in diverse markets. As a foundry we also conceive, build and launch our own products and solutions.
Empowered Startups is recognized by the Canadian Government as a designated start-up business incubator and is known internationally for growing ideas into sustainable businesses using both a virtual and on-site model. Our training tools and mentorship are used and recognized by leading global university labs, Startup incubators, and innovation hubs.
To apply for the Canada Startup Visa Program, visit: www.empoweredstartups.com